Among its competitors, Hyundai is often known as an automotive brand that has offered an impressive lineup of vehicles. Every Hyundai car is known for its right balance of style, performance, reliability, and affordability. Thus, whether looking for a sedan, SUV, or sporty hatchback, a Hyundai car fits every requirement and preference. For those in the market for quality cars that do not break the bank, here are some of the top Hyundai cars under $40K in 2024.

2024 Hyundai Elantra
For those looking for a Hyundai Elantra under 40K, this compact sedan has price points ranging from as low as around $22,775 for the base model to approximately $30,600 for the highest trim.

Thus, it is quite easy on the pocket, with plenty of new features added to the 2024 model. For instance, all the trims now have a sharper front end, updated exterior lighting elements, and new wheels.
In addition, customers have more color options compared to models of earlier years. The new colors include exciting options like Exotic Green and Ultimate Red. In addition to the exteriors, Hyundai has taken care of internal safety measures by adding rear side-impact airbags and a rear-seat seatbelt reminder for all the trims.
Plus, drivers can get alerts through haptic pulses in the steering wheel when using features like lane-keeping assist, blind-spot monitoring, and rear cross-traffic alert.

2024 Hyundai Ioniq 6
The 2024 Hyundai Ioniq 6 boasts cutting-edge technology and sharp design. This sedan is worth considering for those looking for an affordable EV under $40K. However, only the base model, the SE Standard range, is priced under $40K. It cost around $38,650.
The rest of the trims cost above $40K. While a bit cheaper than the other model, the SE Standard range still offers an incredibly long driving range and many features, just like the other trims, but at a reasonably lower price, starting at $38,650.
Aside from this, the Ioniq 6 has a fast charging rate, quick acceleration, and spacious interior. Although designed with minimalistic aesthetics, the cabin space offers lounge-like comfort across all the trims.

2024 Hyundai Palisade
Among new Hyundai SUVs under $40k, the Hyundai Palisade is a good option to consider. However, for those looking for a Hyundai Palisade under $40k, only the base model (SE) is available at approximately $38,045. But if one is willing to splurge a little more, the higher trim (SEL) can be purchased for approximately $40,795. It has a Premium package with a larger infotainment screen, in-dash navigation, and Hyundai’s most advanced driver-assistance features. However, with the base SE model, one can get a perfect combination of utility, value, and luxury at a much more affordable price. Powered by a 3.8-liter V-6 and an eight-speed automatic, the Palisade SE has a high-end cabin with upmarket finishes and three ultra-plush rows of seats.

2024 Hyundai Santa Fe
The Hyundai Sanat Fe underwent some massive transformations for the 2024 model. It is bigger and bolder than the previous versions of the SUV. Its size has been increased to accommodate a third row of passenger seating. Moreover, the cargo space has become more spacious for hauling larger stuff. Plus, there is a bigger liftgate aperture to make it more easy to move things in and out of the cargo.
Besides, the dashboard has been incorporated with an upright layout, physical knobs for the audio system, HVAC controls, and a 6.6-inch touch panel. Another unique addition has been a tray on top of the glovebox that can sanitize small items with ultraviolet light.
All of these features are affordable, with the Hyundai Santa Fe being under $40K. Starting at around $33,000 for the base trim, it is suitable for those looking for affordable 2024 Hyundai SUs under $40k.

2025 Hyundai Tucson Hybrid
For those looking for Hyundai hybrid SUVs under $40k, the 2025 Tucson Hybrid is also a great option. With an estimated base price of approximately $34,000, the Tucson is one of the most affordable SUVs on the market.
Along with the base trim, customers can also look at the higher XRT and N-Line trims, each available for around $38,000 and $39,000, respectively. Whatever trim one chooses to pick, Tucson promises high fuel efficiency across all, which is one of the top features. With the exterior being stylishly angular and expressive, the interior boasts competitive standard safety and tech features. The interior has been tweaked to accommodate a couple of optional 12.3-inch displays and physical buttons for HVAC and audio functions.
The latest redesign of the dashboard in the vehicle includes some exciting new features. A parcel shelf and a center console with a cubby have been added to enhance its functionality. Additionally, the vehicle is now equipped with an optional wireless charging pad. Another noteworthy addition to the vehicle is the introduction of two new driving modes: My Drive mode and Baby Mode. My Drive mode is user-configurable, while Baby Mode is specifically designed to soften the throttle response, ensuring that a snoozing child is not disturbed while traveling. These new features are aimed at providing improved comfort and convenience to the users of the vehicle.